LinkedIn can feel confusing, overwhelming – even a little intimidating.  But in today’s job market, it’s no longer optional.  Whether your patrons are job seekers or small business owners, they need to show up online with purpose and confidence.

With over 1.1 billion users on LinkedIn, the real question is: How do you stand out?

When you help someone build their LinkedIn presence, you’re not just updating a profile – you’re helping them tell their story, build meaningful connections, and take a step toward the future they want. That’s powerful.

In this hour-long course, you’ll go from hesitant to confident – a LinkedIn strategist equipped with expert tools, language, and strategies.

You’ll learn how to:

• Explain why LinkedIn matters and how it’s used

• Guide patrons to set up a standout profile
• Troubleshoot common LinkedIn challenges
• Offer feedback that empowers, not overwhelms
• Build a business page that represents a brand or side hustle
• Introduce patrons to LinkedIn job search and networking basics

Whether you’re new to LinkedIn or want to sharpen how you help others use it, this course will give you the tools and confidence to guide patrons in building visibility and credibility in the digital world.