In a world where social media trends come and go in the blink of an eye, it’s crucial for nonprofits to adopt a long-term strategy to thrive in the ever-changing digital landscape. However, the third sector faces unique challenges in maintaining a long-term social media strategy that drives sustainable impact.
In this session, nonprofit social media marketing expert Julia Campbell will address the specific needs of nonprofits and provide practical insights on developing a social media strategy that aligns with long-term goals. We will explore strategies, techniques, and best practices that empower nonprofits to navigate the short-term trends while fostering meaningful connections with donors and supporters.
Learning objectives:
– Strategies to navigate changes and understand current trends in social media
– How to audit your social media efforts in order to revamp and improve
– Tips to actually measure success and stay on track
– Several free and low-cost digital tools to enhance your social media marketing
Julia Campbell
Register: FloridaLibraryWebinars.org