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These slides are from a 2-part session online session presented to NEFLIN Members.

 

Class description:

Promoting programs and services on your website and social media is more effective using images. Creating digital ads allows libraries to feature various services, databases and programs to their users in a visually impactful way.

During this workshop, we will explore how to:

  • Find free images available for your website
  • Explore free ad creators online to quickly put together ads and social media posts
  • Use PowerPoint and web-based tools readily available tools to create digital ads
  • Best practices for ads including file types, sizes and aesthetics as well as posting recommendations

At the end of this workshop, attendees will have the tools needs to create impactful digital ads to help enhance their website and social media.